Learn How To Build a Highly-Profitable and Future-Proof Design Business

Learn How To Build a Highly-Profitable and Future-Proof Design Business

Join Brand Mastery Accelerator - an application-only, live online mastermind that transforms designers into sought-after brand builders. Unlock the knowledge, confidence and tactics you need to comfortably charge 5-6 figures per project, working with high quality clients you actually love (without losing your soul).

★★★★★ 37+ 5-star reviews 

Weekly Mentoring Calls

Jump on a weekly call and get direct help with building out your process & business.

Tutorials & Templates

Life-changing video tutorials, frameworks & templates to help you be highly-profitable.

Intimate Community

Real talk in a tight-knit community of incredible designers levelling up from all around the world.

“Honestly Pete, this is going to have the biggest impact on my career. Everything you’ve been providing and the support you give almost feels too good to be true. Genuinely. It’s something designers would dream of existing - very dramatic but so true.”

Sophie Hooper

Graphic Designer

Learn my exact process for building brands like these

Running a profitable design business building world class brands for clients you love working with, isn't hard when you know how. 

Not just another design course

Brand Mastery Accelerator is a comprehensive and life-changing programme with 2 x main components:

SELF-PACED

Courses & Frameworks

Unlimited access to the video modules, templates, frameworks & scripts you need to deliver a $75K+ branding process in 6 weeks.

LIVE WEEKLY

Coaching & Community

Mentoring, group calls and access to a unique & curated community of designers who are helping each other on the journey to highly-paid brand builder.

Video modules, templates and frameworks

Everything I do to build multi-million dollar brands inside a successful design studio. Zero gatekeeping.

Level 1

Mindset

We start by focusing on you. To build a world-class brand, you need the right mindset and habits. This week is all about preparing yourself - shaping how you think, act, and work. You’ll learn how to become the best version of yourself, ready to embrace the mindset of a top 1% brand builder. We’ll set the foundation for success by rewiring how we approach our work and life.

Level 2

Foundations

With a strong foundation in place, we’ll dive into the practical steps. You’ll get all my step-by-step frameworks, templates, and tools for operating as a world-class brand builder. But it’s not just about the tools - you’ll also learn how to apply them in your life and business. We’ll explore how to find your niche, craft your story, and position yourself as the go-to expert in your field.

Level 3

Strategy

Now we’ll walk through the 5-step brand-building process I’ve refined over the past decade. From idea to world-class brand, you’ll see how to guide your clients every step of the way. We’ll develop a full brand strategy, covering the “Why,” “What,” and “How” of the brand we're building. You’ll learn how to identify your audience and create a brand that connects with them on an emotional level - setting the stage for powerful creative work.

Level 4

Perception

Here’s the secret to avoiding endless revisions: getting the client on board before you start designing. In this level, you’ll lead your client through a creative journey, exploring different directions before any design work begins. This process gives you clear insights into their preferences, helping you create a brand they’ll love whilst avoiding the revision cycle of doom.

Level 5

Design

Now we jump into the fun part: design. I’ll share all my resources, tools, and processes for creating stunning, world-class brands. From secret font sources to creative inspiration, you’ll get everything I use to bring a brand to life. You’ll follow along as I design a brand in real-time, side-by-side with you. By the end of this week, you’ll know exactly how to execute a brand design that wows your clients.

Level 6

Launch

In Level 6, we’ll focus on launching the brand successfully. You’ll learn how to deliver everything the client needs to launch and grow their brand on their own. My process ensures the client feels empowered and confident to move forward without needing you at every turn. This not only guarantees a successful brand launch but also sets you up for repeat business and glowing referrals.

Limited spots available per month

Transformational

Listen to what our members say

"Brand Mastery Accelerator has been a game-changer for me. Pete shares absolutely everything. He's essentially handing you a creative business on a platter."

Ryan Blunden
​Social Liaison

"The sherpa of manifesting things into the world is Pete. He has this ability to mine the gold out of you and enable you to get to the truth of who you are and who you really want to be."

Mitch Wallis
​HOMS

"This is stuff that will take years to figure out on your own. I can't recommend this programme enough. If you want to accelerate your growth as a design professional, this is how."

Andy Lewis
​Marcy

What's included?

  • 6 weeks of course content (end-to-end brand-building process)
  • 12 months of mentoring & community support
  • Weekly live Coaching Calls via Zoom
  • Every framework, template & script to run a $75K+ branding project
  • Exclusive Partner Discounts
  • Ultimate Studio Dashboard tool
  • Electric Onboarding Blueprint
  • Brand Mastery Certification
  • 6 weeks of course content (end-to-end brand-building process)
  • 12 months of mentoring & community support
  • Weekly live Coaching Calls via Zoom
  • Every framework, template & script to run a $75K+ branding project
  • Exclusive Partner Discounts
  • Ultimate Studio Dashboard tool
  • Electric Onboarding Blueprint
  • Brand Mastery Certification

This programme creates impact

Transformations happen inside this programme.

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Limited spots available per month

“Dude. I just wanted to drop you a note to say holy shit. This is seriously life-changing! Deepest thanks and gratitude for doing all this man.”

Luke Wenban

Strategic Designer

Who is this programme for?

The Ambitious Freelancer

You’re tired of working for peanuts and want to build a six-figure design business. This program will give you the tools to attract high-paying clients and transform your freelance hustle into a thriving, world-class branding studio.

The In-House Prodigy

You’re an in-house designer ready to level up and bring more value to your company. This program will give you the brand strategy expertise and creative tools to elevate your work, make a bigger impact, and become a key player in shaping your brand’s future.

The Designerpreneur

You’re already a business-savvy creative, but you want to take it to the next level by mastering brand strategy and scaling your business. This program will teach you how to create world-class brands that bring in premium clients and big profits.

Is Brand Mastery Accelerator Right for You?

Brand Mastery Accelerator isn’t for everyone. It’s an advanced program designed for experienced designers who want to go beyond execution and master brand strategy, so they can earn more, work less, and actually enjoy their work.

Who SHOULD apply?

  • You’re serious about levelling up to a top 1% brand builder.
  • You want to add strategy to your skill set so you can charge more and attract better clients.
  • You’re ready to invest in your growth and build a career that gives you both creative freedom and financial security.
  • You understand that success comes from skill, process, and strategy - not luck or shortcuts.

Who should NOT apply?

  • You’re unsure if brand strategy is valuable for your career.
  • You have no interest in working with clients at a strategic level.
  • You’re looking for a quick fix rather than a proven, step-by-step approach to mastering a design business.
  • You’re not ready to invest in yourself and your future as a high-level brand builder.

Who SHOULD apply?

  • You’re serious about levelling up to a top 1% brand builder.
  • You want to add strategy to your skill set so you can charge more and attract better clients.
  • You’re ready to invest in your growth and build a career that gives you both creative freedom and financial security.
  • You understand that success comes from skill, process, and strategy - not luck or shortcuts.

Who should NOT apply?

  • You’re unsure if brand strategy is valuable for your career.
  • You have no interest in working with clients at a strategic level.
  • You’re looking for a quick fix rather than a proven, step-by-step approach to mastering a design business.
  • You’re not ready to invest in yourself and your future as a high-level brand builder.

Meet your host

I'm Pete. I've been a designer for 25 years, run my own branding studio for nearly 10, and I once turned an idea into a $58M non-alcoholic beer company. None of that stuff matters. What I'm most proud of is that I've created a life where I work with people I love working with, turning their ideas into world-class, multi-million dollar brands. This allows me to run a profitable design business where I spend quality time with my wife and children, and make a real difference to the people I work with. This is a fulfilling life. And THIS is what I teach inside Brand Mastery Accelerator.

I'm Pete. I've been a designer for 25 years, run my own branding studio for nearly 10, and I once turned an idea into a $58M non-alcoholic beer company. None of that stuff matters. What I'm most proud of is that I've created a life where I work with people I love working with, turning their ideas into world-class, multi-million dollar brands. This allows me to run a profitable design business where I spend quality time with my wife and children, and make a real difference to the people I work with. This is a fulfilling life. And THIS is what I teach inside Brand Mastery Accelerator.

Still got questions?

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What exactly is Brand Mastery Accelerator? +
It’s a private community and mentorship programme where I teach designers how to go from execution machines to world-class brand builders. You’ll learn brand strategy, business skills, and how to work with high-value clients. It’s not just theory - it’s about levelling up so you can earn more, work less, and actually enjoy your work.
Who is this for? +
If you’re a designer with a few years of experience but feel stuck in client churn or low-value work, this is for you. It’s perfect for people who want to master brand strategy and learn a brand-building process that makes you a highly-profitable designer.
Do I need to know anything about brand strategy already? +
Nope. If you know design but you’re clueless about strategy, you’ll fit right in. I’ll teach you everything from the ground up. If you’ve dabbled in strategy but never connected it to real results, that’s even better - this will give you a proper framework.
What’s the time commitment? +
About 3–5 hours per week. That includes live sessions, doing the homework, and chatting with the group. If you can carve out time to binge Netflix, you can do this. But let me make something super clear: Whilst I literally share absolutely everything I’ve learnt over the years about building brands - all of my frameworks, templates, step-by-step processes, the lot - YOU still have to do the work. And like anything, what you put in is what you get out.
Do I have to show up live? +
You don't have to do anything you don't want to do, but the live calls are where the magic happens. All live sessions are recorded, so you can watch them in your own time, but turning up live is the best way to get feedback and connect with other designers in the group (from all over the world).
What happens when I join? +
You get 12 months access to the programme. Once in, jump into the Classroom and start watching the course modules. There are 6 levels to work through. One level per week seems like a good cadence, but you do you. Attend the next live call that you'll find in the Calendar, and let's start working through your challenges and getting you on your way to charging 5-6 figures to build world-class brands for your dream clients.
What’s included in the programme? +
You’ll get: 6 weeks of course content (end-to-end brand-building process); 12 months of mentoring & community support; Weekly live Coaching Calls via Zoom; Personal feedback on your work; Every framework, template & script to run a $75K+ branding project; Exclusive Partner Discounts; Ultimate Studio Dashboard tool; Electric Onboarding Blueprint; Brand Mastery Certification.
How is this different from other courses? +
Most courses just dump a load of videos on you and wish you luck. This isn’t that. This is live, hands-on, and I’m with you every step of the way. We do live calls on Zoom every week where we help each other through the programme (and life in general). Plus, it’s designed for designers - not generic freelancers or marketers.
How much does it cost? +
It’s not cheap because it’s genuinely life-changing (check out the testimonials). I’ll share the price on our discovery call, but I sincerely view this programme as an investment and not a cost. A lot of members make a return on the investment within weeks of joining.
What if I don’t like it? +
No stress - I offer a 7-day money-back guarantee. If you show up, do the work, and still don’t feel like you’re getting value, I’ll refund you. No awkwardness.
Can’t I just figure this out on YouTube? +
Maybe. But it’ll take years, and you’ll miss the part where someone with 25+ years of experience points out exactly what you’re doing wrong (and how to fix it).
What kind of results can I expect? +
Most graduates see a big shift in confidence, how they pitch their work, and the calibre of clients they attract. One member closed a new project at almost 4X her usual project fee in Week 5. Crazy.

“You’ve created something amazing. It feels like I’m on a different planet talking with you. I’ve learnt heaps & heaps that I never learnt at art school. The things you’ve taught me and the way you put it across is absolutely GOLD!”

Dom Stuart

Designer, Maker & Photographer

A note from Pete


Hey,

It's Pete.

I used to think terms like ‘brand strategy’ & 'business tactics' were scary, but here’s the deal - it’s just about knowing how to build a brand that people actually care about. And when you nail that, something awesome happens: you stop being the designer who’s just following instructions and start becoming the one who leads the charge.

In this programme, I’m going to show you how to do exactly that - become a top 1% brand builder. What’s that? It’s a designer who comfortably charges 5-6 figures, works with clients they love, and doesn’t feel like they’re selling their soul in the process. Sounds good, right?

If you get into BMA, this is what you get:
1.  Learn the exact steps to go from ‘pixel-pusher’ to ‘top 1% brand builder.’
2.  Work with me in live sessions where I’ll help you build your process in real time.
3.  Get access to a proven system that’ll teach you how to bring strategy into your design work - so you’re not just making things look good, but making brands that actually mean something.

Within weeks, you won’t just be a better designer - you’ll be a holistic brand builder who understands design, brand strategy and fundamental business principles. That means you’ll confidently charge what you’re worth, work on projects that excite you, and attract the kind of clients who ‘get it.’ No more battling for low-budget projects or losing sleep over crappy, tedious jobs.

Sound like something you need? Well, here’s the catch - in order to maintain the high-quality we have inside this programme, I only release a handful of spots each month. I want to keep things small so I can actually help you out. You also have to be the right fit - low-effort applications are rarely successful. So, if you’re ready to level up, apply now to join the Brand Mastery Accelerator. I’m going to do everything in my power to make this your breakthrough moment.

See you on the other side.

Pete Brennan
Founder, Electric Brands
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Brand Designers:

If you're finally ready to level-up...

...let's have a chat and see if it's a good fit.

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